At Keono, each member of our diverse executive team brings more than 20 years of multi-channel internet advertising expertise across email, social and direct-mail channels. We are unsurpassed in digital marketing, content development and direct marketing. We instill a culture of client service excellence and measure our success based on your success. We strive to exceed your expectations on every campaign.
Here's how it's done:
First, Keono customers receive access to the industry’s most trustworthy, robust data. We stake our reputation on it. Thousands of companies can provide you with reams of old email addresses, but you want more than that. You want verified, hygiened, tested data. And that’s what Keono continually cultivates and can furnish to you. It’s why the world’s best-known brands, such as Toyota, AT&T, Lexus, 24 Hour Fitness, BMW, Metlife and WalMart (to name a few) use us with confidence. (See a more complete client list here.)
Outstanding Services and Unique Capabilities
Second, our delivery and service are refined, tried and true. We were founded on a simple principle: be the best in email marketing. Keono match rates are typically between 12 to 20 percent and our email addresses go through a rigorous hygiene and verification process before use. Data can be exported to advertisers for their analytical needs. Keono completes all matching, processing, reporting and delivery.
In addition, we have a powerful tool in our arsenal of innovative digital services to boost your marketing efforts: Match & Deploy. We can accurately connect email addresses to corresponding postal addresses – data that gives you more marketing options and punch. Enhanced outreach leads to more customers.
Our team will craft a campaign quickly—a campaign accurately tailored to your needs to help you meet and exceed your ROI. This level of quality service accounts for our explosive growth – nearly 1,000 percent in three short years.
And there is more … Keono is now partnered with the global leader in compliance services, brand protection and marketing intelligence. We now are employing LashBack’s patented system to ensure email marketing compliance, provide resolution opportunities and gather key intelligence.
“Running a digital media advertising agency is complex and challenging. Let's face it: Delivering ads into the inbox is not easy. At Keono, we do real marketing. No one is better at sending targeted ads to the right audience, at the right time, into the inboxes of mobile, tablet and desktop devices. Our talented team consistently delivers great service and exceeds the ROI needs of our advertisers.”
- President & CEO, Michael Medema
Third, we have a team seasoned by years in the business. In a relatively new industry, that can be hard to find. Our people have a depth of understanding that can significantly propel your marketing and customer acquisition efforts. We understand the complex diversity of a customer base, the analytics, the demographics – how a 60-year-old grandmother makes different buying decision than a 25-year-old single man. Keono also knows the importance of client collaboration, inbox reputation, and playing by the rules. We’re the industry’s trendsetter in best practices and standards.
Meet Our Leadership Team
We have had an amazing journey to get where we are today. Your dedicated team at Keono consists of seasoned digital marketing professionals with unmatched expertise. They include digital account managers, senior email delivery analysts and digital sales professionals.
Founder, President and CEO
A successful entrepreneur and multi-channel marketer, Michael has served as a key player at several direct and digital marketing companies during his 25-year career. A testament to his success and leadership abilities, he has grown Keono by nearly 1,000 percent in just three years. An expert in interactive marketing, lead generation and web analytics, Michael has successfully served in a number of leadership positions within the industry.
Michael’s keys to success and growth: “Building the right team that shares a common vision is critical to any company. Growing a company the right way is much more important to me than simply growing revenue. Company culture is vital to the success and well-being of a growing team. It’s critical for hiring talent and it also forms the foundation by which the founders interact.”
Jesse Lo Ré
Chief Operating Officer
Jesse is a seasoned internet advertising executive with digital strategy expertise spanning search, social, display and email marketing. He also has deep expertise in strategy, leadership, M&A, operations and technology areas. He has provided the vision, direction and consistent results on digital campaigns across diverse global markets throughout a wide array of industry verticals. During his career spanning over two decades, Jesse has provided the strategic vision and led the explosive growth of several interactive advertising agencies.
Jesse’s insights on the digital marketing industry: “A company must have a strong reputation--especially in this industry--when it comes to leadership, data quality and campaign performance. You have to deliver value and earn trust—every day.”
Vice President Client Strategy
With more than 15 years of experience, Terri has an exceptional track record in providing outstanding strategic guidance to brand advertisers—helping them increase their customer acquisition rates and improve their new revenue opportunities. With her focus on providing excellent client relations, Terri’s efforts have led to strong client relationships and retention rates. She has served in a variety of business development roles within the industry.
Terri’s philosophy to developing customer relationships: "Digital marketing is an exciting and dynamic industry that is evolving every day. It's my goal to become a trusted partner to my clients and help them navigate through all this change . . . to provide them with the guidance they need to make sound marketing decisions. Regardless of the budget, my objective is to positively impact my customer's bottom line while delivering exceptional customer service."
Director of Digital Sales
Taryn began her career more than 15 years ago and has extensive expertise in helping brand advertisers achieve their digital marketing goals. A high-performing, innovative, outcome-oriented leader, Taryn has a track record of delivering measurable business results through calculated strategy and effective business processes. Throughout her professional career, Taryn stands by the idea that the keys to success are as easy as ABC: Attitude, belief and commitment.
Taryn’s outlook on enterprise: "I have a passion for business and delivering results for my clients. A quote from the late co-founder and CEO of Apple, Steve Jobs, sums up my philosophy quite well: ‘Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do.’ That’s how I truly feel.”